“There are two very simple reasons for the title change,” said an Italian marketing expert who did not want to be quoted by name. “One is that if you type ‘Moana’ and do a Google search in Italy you risk coming up with porn videos. And it’s very expensive and a waste of money to try and change that.”

The other reason cited by the marketing executive is that “in any Italian focus group ‘Moana’ is Moana Pozzi the porn star.”

Moana Pozzi, who appeared in dozens of porn movies, became a prominent Italian personality due to her personal charisma, which she used to cross over into TV and even politics, as co-founder of Italy’s Love Party in the early ’90s in tandem with another popular porn star, known as Cicciolina, who became a member of parliament and was briefly married U.S. artist Jeff Koons.

Disney Changes ‘Moana’ Title in Italy, Where It Has Porn Star Connotations

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